RELATIONSHIPS (and other words men avoid) by Dwayne Castle

Photo By Christopher Czermak

RELATIONSHIPS (and other words men avoid) by Dwayne Castle

Yesterday was an exciting day in the history of Relationally Driven. It was the very first and highly successful Relationally Driven seminar. The host facility (Galion-Crestline Area Chamber of Commerce) was a perfect venue for the event and the staff, Joe & Miranda, was extremely hospitable.

I was able to share 3 Principles that will help improve your relational ability. The engagement from the attendees was wonderful and their feedback was overwhelmingly positive. I am ready to do it again, so stay tuned.

For everything that went right during this event, there was one major and noticeable concern- a serious lack of men in attendance. By that, I mean that other than me, the seminar was comprised totally of women. 

There were zero men in attendance at a FREE seminar, geared toward “helping improve interpersonal relationships, increasing comfort levels on the job, at school, or in social settings, and standing out in job interviews and on the job.”   

Since so many women were in attendance and no males, I have to draw a conclusion. Either, men have this relationship thing down and don’t need any help (stifling laughter), or perhaps I made a huge marketing blunder.

I should have recognized that the word “relationship”, to some guys, sounds a lot like “feelings” or “emotions” and other words that tend to give our gender the heebie jeebies.

In my experience, when guys hear words like these they tend to want to run for the hills. It’s better to run and hide than to confront the fact that maybe, just maybe, we could learn a thing or two about how to deal with the people that enter into our spheres of influence.  

Maybe that’s the thing, we don’t like that we have a sphere of influence that should be maintained and cultivated. We, as men, just want to go to work and do our job and then go home and do our manly things.

I’m leaning toward marketing blunder and if that's the case, I’ll need some help. As a man, what are some things that I could say that would convince you of the awesome opportunities you are missing by not learning how to successfully engage with others?

What words could I substitute for those “relational” sounding words that would get you to see the importance of the interactions you have with your customers, co-workers, employer/employees, families, and friends?

How could I get you to recognize that improving your soft skills increases your value to others as they reach toward their larger life goals, and gets you closer to your own?

Guys, help me out here. I would love to hear back from you on this. What are your thoughts? And ladies, if you know a guy who avoids blogs with words that resemble “Relationally Driven”, maybe you could suggest that he give this post a read.